Travel Agency Marketing Manager Job Description Template

We’re looking for a Travel Agency Marketing Manager to discover our target audience’s pain points and plan advertising strategies in accordance with the data obtained.

You will be responsible for choosing the best advertising channels, creating short- and long-term marketing plans, collaborating with the rest of the Marketing team to discover the best strategy implementation methods, tracking the success of our marketing campaigns, and reporting to the Director of Marketing.

Occasionally, you will organize promotional events and design loyalty programs.

Our ideal Travel Agency Marketing Manager candidate has an educational background in Marketing, Business, or Communications and [x] years of experience working as a Marketing Manager. Experience working in Tourism is a plus.

Responsibilities

• Participate in the development of annual marketing strategies
• Choose the best advertising channels for different marketing projects
• Determine project priority and participate in the creation of marketing collateral
• Improve existing marketing strategies by tracking KPIs and adjusting departmental processes accordingly
• Create or assign someone to create supporting documentation for strategy implementation
• Develop a success-tracking system
• Analyze reports from lower-level Managers and present them to the Director of Marketing

Requirements

• Bachelor’s in Business or Communications
• [x] years of experience in the Marketing industry
• Tourism Marketing experience is preferred
• Experience with CRM (Zoho, LeadSqared, Kapture Travel), booking (PHPTravels, Bookinglayer), accounting (Xero, Travelworks, OnlineInvoices), and tour and itinerary building (Trip Creator, Tourwriter) software
• Communication, interpersonal, and leadership skills

Salary Ranges for Travel Agency Marketing Managers

Salaries for Travel Agency Marketing Managers depend on various factors, such as their expertise, educational level, scope of work, and company size and location.

According to Glassdoor, Travel Agency Marketing Managers earn the following amounts across the United States:

Similar Roles to Travel Agency Marketing Manager

If you copy a job description template without tailoring it to the type of employee you need, you’re bound to receive hundreds of applications from unqualified candidates. To save time and money and hire the best Travel Agency Marketing Manager, you should write a detailed job description that includes all the requirements and responsibilities you can think of.

Don’t forget to add the benefits your company offers in your job ads since they can also make or break the deal for some candidates.

A Tourism Marketing Manager is not the same as a Travel Agency Marketing Manager since the former has a broader scope of work and promotes city/state/county tourism.

If you’re not looking for a Travel Agency Marketing Manager or want to expand your team further, check out these similar roles and our job description templates for them:

• Marketing Manager
• Tourism Marketing Manager
• Marketing Campaign Manager
• Marketing Traffic Manager
• Market Development Manager
• Customer Marketing Manager
• Market Research Manager
• Marketing Communications Manager
• Performance Marketing Manager
• Marketing Analytics Manager
• Direct Marketing Manager
• Marketing Operations Manager

Get More Travel Agency Marketing Manager Job Description Inspiration

If you’re not sure what to include in your Travel Agency Marketing Manager job ad, you can get inspired by looking at ones meant for general Marketing Managers and then add industry-related experience and requirements in yours. Some of the best places to find such job description examples are:

1. LinkedIn
2. Glassdoor
3. Indeed
4. Monster

Hire Better, More Affordable Marketers

https://twitter.com/heyblake/status/1402260060059828225

Successful marketers are also excellent writers. They must have the ability to write powerful, engaging, persuasive copy that will entice the reader to take the desired action. That’s why we believe it’s important to test a marketer’s writing skills.

Workello makes finding and hiring better, more affordable writers, editors, and marketers a breeze.

1. Sign up for a free Workello account and launch your automated, pre-configured hiring funnel in less than 3 minutes.
2. Post your job ad across Monster, Indeed, LinkedIn, Facebook, ProBlogger, and all your other hiring channels and link to your Workello job ad.
3. Watch all of your candidates, from all of your hiring channels stream into your Workello dashboard.
4. Reject, test, invite to interview, or send marketing candidates offers in one click.
5. Workello’s automated testing helps filter out bad candidates with good portfolios.
6. Every action you take in Workello triggers an automated email, moving candidates through your hiring process with less effort.
7. Every candidate has a live status page that tells them where they are in your hiring process and what to expect next, reducing transactional questions.

Your job description, candidate emails, and automated tests are all pre-configured! Sign up for Workello now and start accepting new marketing candidates in less than 3 minutes.

Get More Playbooks

Want to crush SEO without building backlinks or technical BS? Keep reading.

Fat Graph Content Ops Community: Join6,000++ systems focused content marketers and SEOs, and catch weekly AMAs with marketers from brands like Shopify, Intercom, Quora, Coinbase and more.

DoNotPay Case Study: 0 to 1,500,000 Organics Per Month and a $210,000,000 valuation.

How a 45 Person Content Agency Hires Writers: We spent 1,000+ hours automating our hiring funnel so you can copy us in 3 minutes.

How to publish 100+ pages per month: Systems, processes and team to scale to hundreds of pages of good quality content, every single month.

Scaling Content Velocity: Why the #1 lever to get the fastest SEO results is publishing content faster.

Automating Keyword Research: AI perfect keyword research, without any SEO skills.