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Digital Operations Manager Job Description Template
Our company is in need of an ambitious, experienced Digital Operations Manager to oversee the process of developing and maintaining our company’s digital operations! Your role is to ensure the consistency, stability, and availability of all our digital platforms by updating the necessary software and optimizing our digital tools for ease of use.
As a Digital Operations Manager, you will be in charge of devising and managing a multichannel digital marketing scheme, as well as incorporating new digital platforms to support our online marketing campaigns.
To ensure the utility of our digital products, you are required to continuously research digital market trends and introduce new, innovative ways to promote our product via various social media platforms. Your duty is also to update our digital marketing team on any issues related to the functionality of our online resources or possible changes to our marketing software.
The ideal candidate should be an expert with content management systems and various project management tools, such as Flowchart and Arrow Diagram. Extensive knowledge of SEO practices, social media management systems, and marketing automation programs is also a prerequisite for this role.
In the long run, we aim to steadily increase our digital traffic and attract new subscribers. Your goal is to ensure this by monitoring and updating our digital platforms so they are optimized for maximum market outreach!
Responsibilities
- Developing, maintaining, and improving our digital platforms
- Implementing new software that will aid our digital marketing initiatives
- Ensuring the utility and functionality of our digital tools
- Tracking the progress of our digital operations
- Optimizing our digital systems for better performance when necessary
Requirements
- Credible experience in Digital Marketing
- Expertise with various digital development tools and project management software
- Ability to multitask several projects effectively
- Bachelor’s degree in IT or Marketing
Salary Ranges for a Digital Operations Manager
The standard salary for a Digital Operations manager tends to vary drastically according to multiple factors, such as the candidate’s state of residence, prior work experience, level of education, and additional qualifications. The following table shows you different salaries for Digital Operations Managers across the U.S., as estimated by Glassdoor:
| City | Entry-Level | Median | Top 10% |
|---|---|---|---|
| San Francisco, CA | $53,000 | $90,000 | $153,000 |
| New York, NY | $48,000 | $85,000 | $149,000 |
| Seattle, WA | $67,000 | $100,000 | $152,000 |
| Dallas, TX | $39,000 | $68,000 | $118,000 |
| Los Angeles, CA | $43,000 | $74,000 | $127,000 |
| Portland, OR | $42,000 | $69,000 | $114,000 |
| Austin, TX | $38,000 | $66,000 | $115,000 |
| Atlanta, GA | $39,000 | $68,000 | $118,000 |
| Nashville, TN | $39,000 | $66,000 | $112,000 |
| Tampa Bay, FL | $39,000 | $62,000 | $107,000 |
Similar Roles to Digital Operations Manager
Writing the perfect job description that will attract only top-performing Digital Operations Managers to your company is a difficult task. To improve your odds of hiring a qualified candidate, it is crucial to specify the exact requirements for the job, such as prior work experience in the industry, level of education, and any additional credentials that the role demands. This way, you’ll filter out unqualified applicants and save time rifling through hundreds of unsuitable portfolios and resumes.
Keep in mind that there are other similarly-titled roles that demand another set of skills and qualifications, including:
- Digital Media Specialist—They are in charge of successfully promoting your brand on social media by creating engaging social media content, overseeing social media initiatives, and engaging potential customers with your brand
- Digital Project Manager—Their role is to plan, execute, and supervise digital marketing projects by successfully following up on promising leads and coordinating the activities of your digital marketing team
- Digital Account Manager—Primarily responsible for designing your account registration system and tracking customer input. Familiarity with digital analysis tools is mandatory for this role
Have you decided that a Digital Operations Manager is not what your company is looking to hire at the moment? If so, you could be searching for a different but related role—check out the table below for job description templates that describe similar positions:
- Director of Marketing Operations
- Marketing Operations Analyst
- Marketing Operations Coordinator
- Marketing Operations Specialist
- Marketing Operations Manager
- Online Operations Manager
- Digital Content Manager
- Online Business Manager
- Marketing Communications Manager
- Ecommerce Marketing Manager
Get More Inspiration for Your Digital Operations Director Job Description
A good way to acquire fresh ideas for your Digital Operations Director job description is by looking at the hiring strategies other companies use to attract candidates. Check out some of the job description examples we’ve selected from several key online marketplaces:
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