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Marketing Producer Job Description
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Marketing Producer Job Description Template
We are looking for a creative and self-motivated Marketing Producer to help increase our/our clients’ brand awareness and grow the business through market research and analysis aimed at understanding our target customers’ interests better.
As a Marketing Producer at [Company], you will be in charge of developing and implementing online marketing strategies, designing online marketing promotions to increase sales and grow our market share, as well as analyzing and evaluating digital marketing campaign results to identify areas for improvement.
The ideal candidate has a strong background in marketing and is familiar with digital content production. They are an excellent communicator—good at establishing and maintaining new business relationships.
Responsibilities
- Designing a project roadmap to include accurate details and deliverables
- Leading brand projects and directing day-to-day creative workflow by approving content publication/ensuring privacy by design/handling agreements
- Managing the project timeline and budget and tracking the progress of marketing campaigns
- Analyzing the project outcomes by compiling data and utilizing Google Analytics/Fathom Analytics/GoSquared/Woopra and tools for measuring social media reach, including Unbox Social, Hootsuite, and/or Brand24
- Facilitating creative brainstorming sessions and helping map out the direction of production strategies to improve our/our clients’ online presence
- Keeping up with the best practices and trends in digital production
- Managing and updating the content calendar
Requirements
- At least 5 years of experience in digital marketing, content production, brand management, and/or web production
- Bachelor’s degree in Business, Marketing, Communications, or related fields
- Expert knowledge of digital marketing analysis platforms (Google Analytics in particular)
- Experience with project management tools, such as ClickUp/Jira/Asana
- In-depth understanding of SEO and SEM
- Proficiency in Microsoft PowerPoint and Excel
Salary Ranges for the Position of a Marketing Producer
The average salary of a Marketing Producer varies depending on the applicant’s qualifications, education, experience, market rates, or location. This table shows average salary ranges for this position, according to Glassdoor:
| City | Entry-Level | Median | Top 10% |
|---|---|---|---|
| San Francisco, CA | $57,000 | $93,872 | $154,000 |
| New York, NY | $50,000 | $73,321 | $108,000 |
| Seattle, WA | $52,000 | $79,453 | $122,000 |
| Dallas, TX | $37,000 | $65,361 | $115,000 |
| Los Angeles, CA | $55,000 | $87,466 | $139,000 |
| Portland, OR | $45,000 | $69,004 | $106,000 |
| Austin, TX | $37,000 | $62,951 | $106,000 |
| Atlanta, GA | $41,000 | $67,665 | $111,000 |
| Nashville, TN | $38,000 | $62,358 | $102,000 |
| Tampa Bay, FL | $43,000 | $61,615 | $89,000 |
Similar Roles to a Marketing Producer
Being specific when writing a job description is necessary to attract qualified candidates. That’s why you can’t simply copy-paste our template and call it a day. On top of that, the role of a Marketing Producer varies greatly depending on the organizational structure of the company and the industry it’s in. That’s why it is crucial to customize the job description template to ensure it accurately reflects the needs of the marketing team in your company.
Start by specifying the exact requirements, including the level of education, necessary experience, and skills, and be concise when describing the responsibilities the position of a Marketing Producer entails in your company.
If you need to bring more people into your marketing team, tap into our rich database of job description templates:
- Marketing Production Assistant
- Marketing Project Coordinator
- Marketing Campaign Manager
- Multimedia Marketing Specialist
- Social Media Marketing Assistant
- Marketing Production Manager
- Senior Marketing Analyst
- Senior Director of Marketing
- Digital Marketing Executive
Get More Inspiration for Your Marketing Producer Job Description
An excellent way to find inspiration when writing your Marketing Producer job description is to look at job advertisements posted by other companies. It will help you find a way to communicate what makes your brand stand out and attract qualified candidates.
Below are the latest job description examples found on the most reputable hiring platforms:
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