Insurance Marketer Job Description Template

We’re looking for an Insurance Marketer to help us improve, promote, and sell our insurance products. As an Insurance Marketer, you’re expected to research target audiences, discover their pain points, and create strategies that will help you meet (or exceed) monthly sales quotas. Your sales methods will include video meetings, cold calls, emails, and social media, as needed. You will be expected to document your sales progress, create periodical reports, and present them to your supervisors.

Because of the personal approach, our ideal candidate must have excellent written and verbal communication skills. A degree in Marketing, Finance, or a similar field and at least [X]+ years of experience in Marketing, Insurance, or Sales are a must.

Responsibilities

• Scouting for prospective clients (businesses and individuals)
• Explaining the pros and cons of all insurance packages to prospective clients
• Preparing tailored insurance offers for prospective clients that fit their specific needs
• Customizing insurance programs as needed to go the extra mile and further accommodate clients’ wishes
• Filling out application forms, maintaining client records, and creating periodical reports
• Revisiting old clients’ policies and checking if they need an update

Requirements

• [X] years of experience working in Insurance
• [X] years of experience working in Marketing and Sales
• A bachelor’s degree in Marketing, Finance, Economics, or similar fields
• Ability to establish and maintain successful client relationships
• Excellent understanding of insurance regulatory law
• Computer literacy
• Experience working with databases/Google Workspace or Microsoft Office/CRM software/analytical software/automation tools

Salary Ranges for Insurance Marketers

The salaries for Insurance Marketing Reps depend on several factors, such as their expertise, previous experience, amount of responsibility, and overall contribution to the company. According to Glassdoor, the salaries for Insurance Marketers across the United States range between the following amounts:

Similar Roles to Insurance Marketer

Before you can post a job ad, you have to customize the template we provided to fit the specific needs of your organization. A template is a good starting point, but it’s called “template” for a reason—it provides general guidelines and vague information that any company can use as a framework, regardless of their industry or the function of the role in the organization. 

If you simply copy and paste a template, you’ll be swarmed by hundreds of applications from unqualified candidates. The only way to avoid this is by writing a job description that includes specific details regarding the responsibilities of the role and the requirements your ideal candidate must meet to be considered for the job. 

By imposing higher standards, you will narrow your candidate pool but attract highly-qualified applicants. A detailed job description performs a two-fold function—it will deter candidates who lack core competencies from applying, while simultaneously catching the eye of experienced professionals whose skills are perfect for the role.

If you’ve looked at Insurance Marketer job descriptions by other companies, you may have noticed that this role goes by many similar titles, such as:

• Marketing/Sales Representative
• Insurance Marketing Executive
• Insurance Marketing Representative
• Insurance Marketing Specialist

While all of these titles are extremely similar, the key difference between these roles is in their seniority. You can’t expect a junior insurance marketer to handle the responsibilities of an “executive” with 5+ years of experience. That’s why it’s important to stress the level of experience required and make sure you’re using a proper role title in your job ad. 

If you’re looking for other marketing professionals to join your team and help you maximize profits, check out job description templates for high-level marketing roles:

• VP of Sales and Marketing
• Sales and Marketing Executive
• Marketing Manager
• Director of Marketing Operations
• Marketing Supervisor
• Director of Product Marketing
• Marketing Officer
• Marketing Program Manager
• Digital Sales Planner
• Digital Sales Director

Get More Insurance Marketer Job Descriptions Inspiration

Do you need some extra help with your job ad? You can always check out more job description examples posted by other companies on some of the most popular hiring platforms:

1. Glassdoor
2. Indeed
3. Monster
4. LinkedIn

Hire Better, More Affordable Marketers

Successful marketers are also excellent writers. They must have the ability to write powerful, engaging, persuasive copy that will entice the reader to take the desired action. That’s why we believe it’s important to test a marketer’s writing skills.

Workello makes finding and hiring better, more affordable writers, editors, and marketers a breeze.

1. Sign up for a free Workello account and launch your automated, pre-configured hiring funnel in less than 3 minutes.
2. Post your job ad across Monster, Indeed, LinkedIn, Facebook, ProBlogger, and all your other hiring channels and link to your Workello job ad.
3. Watch all of your candidates, from all of your hiring channels stream, into your Workello dashboard.
4. Reject, test, invite to interview, or send candidates offers in one click.
5. ​Workello’s automated testing helps filter out bad candidates with good portfolios.
6. Every action you take in Workello triggers an automated email, moving candidates through your hiring process with less effort.
7. Every candidate has a live status page that tells them where they are in your hiring process and what to expect next – reducing transactional questions.​

Your job description, candidate emails, and automated tests are all pre-configured! Sign up for Workello now and start accepting new marketing candidates in less than 3 minutes.

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