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Beauty Copywriter Job Description
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Beauty Copywriter Job Description Template
We are looking for a skilled Copywriter with a passion for cosmetic products and the beauty culture as a whole. That’s why we need a self-professed “beauty nerd” to help us produce professional and engaging copy.
As a Beauty Copywriter at our company, you will primarily produce marketing materials, such as website copy, packaging copy, slogans, social media captions, and product descriptions, for our brand. You will also perform in-depth research about various beauty-related topics to stay up to date with the latest industry trends, news, and customer demands. Analyzing reader engagement metrics to ensure the content you deliver matches the readers’ intent is another responsibility you’ll carry.
The ideal candidate for this position will possess both strong writing skills and a working knowledge of the cosmetic industry’s latest fads and developments. A Bachelor’s degree in English, Marketing, or a relevant field, and fluency in English are prerequisites for this role.
Responsibilities
- Produce written website and packaging copy that adheres to our style guide and persuades customers to purchase our products
- Stay up to date with the latest cosmetic trends both at a corporate level and on social media
- Create copy for social media captions
- Write marketing material for our company, including slogans and product descriptions, to help us increase sales
- Work closely with our marketing team to innovate our approach to online collateral
- Identify new advertising opportunities and suggest areas of improvement
- Collaborate with our design team to make sure your copy fits perfectly into their webpage or packaging design
Requirements
- 3–5 years of copywriting experience (preferably in the cosmetic industry)
- Portfolio with 2–3 professional writing samples
- A demonstrated understanding of cosmetic culture
- Impeccable written language skills
- Proficiency in Associated Press style
- Bachelor’s degree in Marketing, English, Journalism, or similar field
Salary Ranges for Beauty Copywriters
Offering the right salary is a key factor in your job posting’s success. How much you need to offer depends on various factors, including a candidate’s location, experience level, skills, and similar.
Here’s how the average annual salary of a Copywriter varies across the U.S., according to Glassdoor:
| City | Entry-Level | Median | Top 10% |
|---|---|---|---|
| San Francisco, CA | $45,000 | $74,000 | $120,000 |
| New York, NY | $47,000 | $70,000 | $105,000 |
| Seattle, WA | $37,000 | $59,000 | $93,000 |
| Dallas, TX | $39,000 | $56,000 | $80,000 |
| Los Angeles, CA | $40,000 | $64,000 | $103,000 |
| Portland, OR | $41,000 | $60,000 | $88,000 |
| Austin, TX | $40,000 | $60,000 | $92,000 |
| Atlanta, GA | $42,000 | $58,000 | $80,000 |
| Nashville, TN | $37,000 | $53,000 | $75,000 |
| Tampa Bay, FL | $36,000 | $48,000 | $65,000 |
How To Find the Exact Candidate for the Beauty Copywriter Role
Your degree of success in the search for a Beauty Copywriter will largely depend on how specific you make your job posting. Although cosmetics and beauty are somewhat specific topics, there is lots of different subject matter to which it can apply.
That’s why you should examine your precise needs in terms of copywriting. If you’re looking for someone to write about news and developments in the industry, then they’ll need experience in journalism. If you’re seeking someone to write tutorials and guides, then they’ll need more experience with the applications of cosmetics.
Before writing your job description, talk to the other members of your company’s leadership and figure out what type of content you envision. The better you can tailor your posting to that type of content, the better candidates you’ll get. You will also spend significantly less time reviewing poor resumes submitted by underqualified candidates since most of them will be discouraged from applying once they conclude they don’t possess the necessary competencies.
Similar Roles to a Beauty Copywriter
If a Beauty Copywriter isn’t the role you were looking to recruit, you can take a look at other job description templates for similar roles in the table below:
- Copywriter
- Content Strategist
- Content Writer
- Writer
- SEO Writer
- Freelance Writer
- Content Creator
- Copywriter Intern
- Social Media Copywriter
- Fashion Copywriter
Get More Beauty Copywriter Job Descriptions Inspiration
To make sure you tailor a job description that represents your company in the best way, you can take a peek at how other brands sell themselves when hiring for similar roles. Get a little inspiration by checking out job description examples on the following four primary job posting websites:
Hiring Better, More Affordable Beauty Copywriters
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