Beauty Copywriter Job Description Template

We are looking for a skilled Copywriter with a passion for cosmetic products and the beauty culture as a whole. We need a self-professed “beauty nerd” to help us produce professional and engaging copy.

As a Beauty Copywriter at our company, you will primarily produce marketing materials for our brand, such as website copy, packaging copy, slogans, social media captions, and product descriptions. You will also perform in-depth research about various beauty-related topics to stay updated with the latest industry trends, news, and customer demands. Another responsibility you’ll carry is to analyze reader engagement metrics to ensure the content you deliver matches the readers’ intent.

The ideal candidate for this position will possess both strong writing skills and a working knowledge of the cosmetic industry’s latest fads and developments. A Bachelor’s degree in English, Marketing, or a relevant field, and fluency in English are prerequisites for this role.

Responsibilities

• Produce written website and packaging copy that adheres to our style guide and persuades customers to purchase our products
• Stay up to date with the latest cosmetic trends both at a corporate level and on social media
• Create copy for social media captions
• Write marketing material for our company, including slogans and product descriptions, to help us increase sales
• Work closely with our marketing team to innovate our approach to online collateral
• Identify new advertising opportunities and suggest areas of improvement
• Collaborate with our design team to make sure your copy fits perfectly into their webpage or packaging design 

Requirements

• 3–5 years of copywriting experience (preferably in the cosmetic industry)
• Portfolio with 2–3 professional writing samples
• A demonstrated understanding of cosmetic culture
• Impeccable written language skills
• Proficiency in Associated Press style
• Bachelor’s degree in Marketing, English, Journalism, or similar field

Salary Ranges for Beauty Copywriters

Offering the right salary is a key factor in your job posting’s success. How much you must offer depends on various factors, including a candidate’s location, experience level, skills, and similar.

Here’s how the average annual salary of a Copywriter varies across the U.S., according to Glassdoor:

How To Find the Exact Candidate for the Beauty Copywriter Role

Your degree of success in the search for a Beauty Copywriter will largely depend on how specific you make your job posting. Although cosmetics and beauty are somewhat specific topics, there is lots of different subject matter to which it can apply. 

That’s why you should examine your precise needs in terms of copywriting. If you’re looking for someone to write about news and developments in the industry, then they’ll need experience in journalism. If you’re seeking someone to write tutorials and guides, then they’ll need more experience with the applications of cosmetics.

Before writing your job description, talk to the other members of your company’s leadership and figure out what type of content you envision. The better you can tailor your posting to that type of content, the better candidates you’ll get. You will also spend significantly less time reviewing poor resumes submitted by underqualified candidates since most of them will be discouraged from applying once they conclude they don’t possess the necessary competencies.

Similar Roles to a Beauty Copywriter

If a Beauty Copywriter isn’t the role you were looking to recruit, you can take a look at other job description templates for similar roles in the table below:

• Copywriter
• Content Strategist
• Content Writer
• Writer
• SEO Writer
• Freelance Writer
• Content Creator
• Copywriter Intern
• Social Media Copywriter
• Fashion Copywriter

Get More Beauty Copywriter Job Descriptions Inspiration

To make sure you tailor a job description that represents your company in the best way, you can take a peek at how other brands sell themselves when hiring for similar roles. Get a little inspiration by checking out job description examples on the following four primary job posting websites:

1. Glassdoor
2. LinkedIn
3. SimplyHired
4. Indeed

Learn how to lower your content cost by 50% and hire top talent

Use Pre-Hire Tests To Overcome the Struggle of Hiring a Skilled Copywriter

Hiring copywriters often turns out a mess. You get hundreds of applications, most of which are from underqualified candidates. You go through their resumes and portfolios, without ever knowing how true their portfolios are to their actual first-draft quality—you are well aware that the submitted samples have likely been heavily edited. Without testing your applicants, you risk hiring someone unqualified based on their solid interview skills—not their copywriting prowess.

To bypass this issue and hire only the top 1% of talent, you need to introduce pre-hire assessments.

When you do so, another issue will occur. How do you manage testing hundreds of candidates at once without losing your bearings? The only way to do it is to get reliable skill assessment software. Workello will automate the assessment process and facilitate your communication with candidates. All you need to do is:

1. Sign up for free and use the pre-configured settings to set up the hiring funnel in under 3 minutes
2. Post job ads on job platforms using the Workello link
3. Assess applications within your dashboard
4. Send tests to candidates to evaluate their skills
5. Reject or invite for interview and hire candidates without ever leaving your dashboard

Test Hundreds of Candidates Hassle-Free With Workello

Workello is high-volume recruiting software that automates your hiring funnel and speeds up the entire process, allowing you to save time and money. Most importantly, you won’t miss out on top candidates.

You can use Workello to test copywriters and SEO copywriters for any industry and niche. If you need a boost in your content team, use Workello to test content writers with ease. It’s an all-in-one platform that will meet all your needs. You only need to create a free account and hire top-quality copywriters in no time.