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Digital Content Writer Job Description
Here’s the Digital Content Writer job description template we used to scale a content team to 45 writers and editors. Copy the automated hiring funnel we built to find and hire better, more affordable writers—at scale.
Digital Content Writer Job Description Template
We are currently hiring an experienced Digital Content Writer to join our growing team and create, edit, and update content on our digital platforms, such as websites, emails, blogs, and social media platforms.
Your core responsibility will be to research industry-relevant topics and create grammatically impeccable, interesting, and SEO-optimized content consistent with our company’s guidelines.
You will be expected to submit a nearly-perfect first draft by proofreading and editing your own work, as well as provide revisions to your submitted articles in a timely manner.
One of the requirements of the job is also to meet with our internal teams to identify new strategies for creating valuable content and discuss implementing changes to the existing articles. While not one of your primary responsibilities, you may be required to publish content as well.
Responsibilities
- Conduct extensive research on industry-relevant topics to create original and engaging content for our audience
- Write content that promotes our/our client’s products and services
- Generate content that incorporates best SEO practices and guidelines and drives visitors to our/our client’s website
- Edit, proofread, and fact-check the content
- Ensure that all digital content is consistent with our company’s style and formatting guidelines
- Work with the sales and advertising team to identify customer’s needs and recommend new topics based on them
- Collaborate with the marketing and design team to make the content as visually appealing as possible
Requirements
- Bachelor’s degree in English, Journalism, or any related field
- At least 3 years of writing experience preferred
- Strong verbal and written communication skills
- Proficiency in Microsoft Office, including Word and Excel
- Experience with Content Management Systems (CMS), such as WordPress or Joomla
- Understanding of SEO and keyword research
Salary Ranges for Digital Content Writers
The salary range for a Digital Content Writer is based on numerous factors, such as a candidate’s geographical location, work experience, and type of employment contract. The table below displays how average annual salary of this role differs across the U.S., according to Glassdoor:
City Entry-Level Median Top 10%
San Francisco, CA $40,000 $63,000 $100,000
New York, NY $35,000 $57,000 $92,000
Seattle, WA $36,000 $59,000 $98,000
Dallas, TX $30,000 $46,000 $69,000
Los Angeles, CA $35,000 $54,000 $84,000
Portland, OR $32,000 $47,000 $70,000
Austin, TX $32,000 $48,000 $72,000
Atlanta, GA $30,000 $49,000 $82,000
Nashville, TN $32,000 $49,000 $73,000
Tampa Bay, FL $31,000 $41,000 $56,000
Personalize Your Job Description To Find the Best Digital Content Writer
One way to deter unqualified candidates from applying for this position is to adapt the job description template we provided to include responsibilities and requirements specific to your company and the industry it operates in. Doing so will reduce the time and resources necessary to go through hundreds of unsuitable applications and minimize the chances of hiring an underqualified candidate for the job.
Another reason for being super-specific in your job description is that there are plenty of job positions that have similar names but involve different responsibilities, so you should know exactly what type of role you are looking to hire for.
Similar Roles to Digital Content Writers
If a Digital Content Writer does not seem like the best fit for your company, check out the job description templates for other similar roles provided in the table below:
- Digital and Multiplatform Content Writer
- Associate Writer
- Marketing Communications Writer
- Website Content Writer
- Content Writer
- Technical Writer
- Contract Writer
- Freelance Writer
- Senior Writer
- Executive Writer
- Head Writer
- Multimedia Writer
Get More Digital Content Writer Job Descriptions Inspiration
If you are looking for ways to customize your Digital Content Writer job description to hire the best candidates, take a look at how other brands advertise their job openings. You can find many excellent job description examples for Digital Content Writers on the following online job boards:
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