Digital Content Writer Job Description Template

We are currently hiring an experienced Digital Content Writer to join our growing team and create, edit, and update content on our digital platforms, such as websites, emails, blogs, and social media platforms.

Your core responsibility will be to research industry-relevant topics and create grammatically impeccable, interesting, and SEO-optimized content consistent with our company’s guidelines.

You will be expected to submit a nearly-perfect first draft by proofreading and editing your own work, as well as provide revisions to your submitted articles in a timely manner.

One of the requirements of the job is also to meet with our internal teams to identify new strategies for creating valuable content and discuss implementing changes to the existing articles. While not one of your primary responsibilities, you may be required to publish content as well.

Responsibilities

• Conduct extensive research on industry-relevant topics to create original and engaging content for our audience
• Write content that promotes our/our client’s products and services
• Generate content that incorporates best SEO practices and guidelines and drives visitors to our/our client’s website
• Edit, proofread, and fact-check the content
• Ensure that all digital content is consistent with our company’s style and formatting guidelines
• Work with the sales and advertising team to identify customer’s needs and recommend new topics based on them
• Collaborate with the marketing and design team to make the content as visually appealing as possible

Requirements

• Bachelor’s degree in English, Journalism, or any related field
• At least 3 years of writing experience preferred
• Strong verbal and written communication skills
• Proficiency in Microsoft Office, including Word and Excel
• Experience with Content Management Systems (CMS), such as WordPress or Joomla
• Understanding of SEO and keyword research

Salary Ranges for Digital Content Writers

The salary range for a Digital Content Writer is based on numerous factors, such as a candidate’s geographical location, work experience, and type of employment contract. The table below displays how average annual salary of this role differs across the U.S., according to Glassdoor:

Personalize Your Job Description To Find the Best Digital Content Writer

One way to deter unqualified candidates from applying for this position is to adapt the job description template we provided to include responsibilities and requirements specific to your company and the industry it operates in. Doing so will reduce the time and resources necessary to go through hundreds of unsuitable applications and minimize the chances of hiring an underqualified candidate for the job.

Another reason for being super-specific in your job description is that there are plenty of job positions that have similar names but involve different responsibilities, so you should know exactly what type of role you are looking to hire for. 

Similar Roles to Digital Content Writers

If a Digital Content Writer does not seem like the best fit for your company, check out the job description templates for other similar roles provided in the table below:

• Digital and Multiplatform Content Writer
• Associate Writer
• Marketing Communications Writer
• Website Content Writer
• Content Writer
• Technical Writer
• Contract Writer
• Freelance Writer
• Senior Writer
• Executive Writer
• Head Writer
• Multimedia Writer

Get More Digital Content Writer Job Descriptions Inspiration

If you are looking for ways to customize your Digital Content Writer job description to hire the best candidates, take a look at how other brands advertise their job openings. You can find many excellent job description examples for Digital Content Writers on the following online job boards:

1. Glassdoor
2. LinkedIn
3. ZipRecruiter
4. SimplyHired

Learn how to lower your content cost by 50% and hire top talent

Pre-Employment Testing Is Difficult—You Can Make It Easy

With every job listing, you get a bundle of applications from unqualified candidates—with writing positions, the number of such candidates grows exponentially.

It’s difficult to understand how good someone is at writing from their portfolio alone—nobody shares their worst examples and unedited work. You need to introduce pre-hire testing to gauge your candidates’ skill set. If they can’t write a stellar test, how can they create high-quality content?

If you go down this route, you’ll need assistance. Keeping track of hundreds of candidates, sending and collecting tests, taking care of correspondence—it quickly turns into a disaster if you do it manually. Reliable skill assessment software will keep you organized and allow you to focus on other tasks. 

Workello is a high-volume recruiting solution that will help you automate assessments and the hiring process in general. Here’s how it works:

1. Sign up for free and set up your hiring funnel in under 3 minutes
2. Post job ads on your favorite job platforms and add a Workello link
3. Review applications from your dashboard
4. Send tests to filter high-quality writers from bad ones quickly
5. Reject, interview, and hire the best applicants

Hire the Top 1% Fast With Workello’s Pre-Hire Assessments

With Workello, you can assess, test, reject, interview, and hire candidates with a single click—all actions are available on your single-page dashboard. Move candidates through the funnel by changing their application status, and Workello will do the rest.

You can use our platform to send out copywriting, content writing, and technical writing tests automatically. If you’re looking for someone in the SEO department, make sure to test your SEO writers and SEO copywriters. Workello also supports content marketer testing.

Use our free trial and cut your hiring costs in half with an automated hiring funnel.